THE BRADY CENTER TO RAISE FUNDS WITH
THE HELP OF SOME FRIENDLY COMPETITION
New York City, NY - May 13, 2010- The Brady Center to Prevent
Gun Violence, a Washington DC based non-profit, will be flying the
flag of innovation at their forthcoming annual Washington DC Brady
Center Gala on May 18th, 2010 with the use of IML’s
wireless bidding system. The event will take place at the National
Museum of Women in the Arts at 6:00 PM.
Encouraging participation can be a real challenge for non-profits
when asking for donations at their fundraisers, but the Brady
Center will be doing things a little differently this year.
They have enlisted the help of IML, experts in event fundraising
technology, who are revolutionizing the way non-profits collect
donations at their events.
At the event, guests will be invited to instantly pledge donations
via IML’s wireless bidding device. They are free to donate as
many dollars as they can afford, there is no donation too large or
too small, but participation is key, and the Brady Center has
designed a friendly competition to encourage everyone to take
part.
The room will be divided into 2 teams. During the evening a
real-time animated “scoreboard” will provide a tangible display of
the percentage of people pledging a donation from each team.
It will be up to the “Team Captains” to encourage their teams to
reach the 100% mark!
Asked about what the system is going to bring to their event,
Samantha Konstandt, Assistant Director, Special Eventsremarked,
“It’s an immediate call to action for our guests, and they will get
an instant sense of how they can make a real difference. We are
very excited to be working with IML.”
About the Brady Center www.bradycenter.org
The Brady Center is devoted to creating an
America free from gun violence, where all Americans are safe at
home, at school, at work, and in our communities. They work
to reform the gun industry by enacting and enforcing sensible
regulations to reduce gun violence, including regulations governing
the gun industry. In addition, they represent victims of gun
violence in the courts, educate the public about gun violence
through litigation, grassroots mobilization, and outreach to
affected communities.About IML www.imlfundraising.com
IML is a leading global supplier of interactive meeting &
event technology. Their award-winning, interactive audience
response keypads and software are recognized globally as the most
advanced and sophisticated audience response system available.
IML's audience response services are used worldwide by big name
clients who rely on their systems to gather accurate and invaluable
feedback data in seconds. IML has delivered more than 15,000
successful interactive events globally since being launched in
1991.